Marketing Director
LOCATION: Pasadena, TX (Onsite)
ABOUT US
Control Solutions Inc.
(CSI) is a mid-sized, US-based specialty chemical manufacturer with a long-standing tradition of providing effective and economical solutions to our customers in the Pest Control, T&O, Consumer Products and Professional Animal Health Care markets.
CSI is one of the fastest growing companies in the industry, and we are a subsidiary of ADAMA within the Consumer & Professional (C&P) Business Units, the 5th largest Agricultural Chemical company in the world! This thriving partnership enables us to not only offer the largest selection of products, but also to introduce innovative, differentiated products with combination chemistry® and our exclusive access to the broadest array of Active ingredients in the industry.
ROLE SUMMARY
The Marketing Director serves a critical role in sustaining the company’s growth and strategic aspirations.
Strategic B2B marketing acumen and communication skills will be paramount to the success of this role and the marketing department.
The successful candidate will be a strong team leader, effective cross-functional communicator, and a passionate marketer.
This position is based in our Pasadena, TX, and is unique in that you will have the autonomy to drive various projects that support the sales teams while simultaneously improving the company’s image and reputation in the industries in which we compete.
REPORTING STRUCTURE
Reports to: President/CEO
Direct Reports:
Marketing Content Creation Lead
Digital Marketing Coordinator
Marketing/Operations Support Manager
Social Media Specialist
Business Intelligence Manager
Indirect Reports:
Business Analyst
DUTIES AND RESPONSIBILITIES:
Planning and execution of new product launches in coordination with Sales & Product Development
Coordination and execution of sales support (label artwork, brochures, advertising, trade shows, etc.
)
Lead and coordinate business plans for new products in the product development pipeline
Refine and execute the strategy and tactics to position the company as an innovative vs.
a "generic"
Continue the re-branding process to the ADAMA image
Lead with the Sales Team the process of launching, positioning and pricing of the differentiated / innovative products.
Pricing, Cost and Competitive analysis of all products
Demand creation tactics and measurement
Track business intelligence, market research
Business development – The CEO, Executive Vice President and Marketing Director are responsible to seek out new business opportunities with 3rd parties
Lead and coordinate the process of product portfolio analysis and PLC (product lifecycle) management for each of the business units, including:
Product Focus
Discontinuance of Products
Collaborate with Technical managers to provide training and support to customers and the sales teams
QUALIFICATIONS AND EXPERIENCE:
Bachelor’s degree of Science.
Marketing or Management preferred
Experience with the non-crop/specialty chemical markets in the US
Ability to analyze customer needs and competition
Working in a lean, fast pace, flexible, result oriented organization
Strategic thinking as well as "Get It Done" mentality
Familiarity with Salesforce.
com and Microsoft Power BI preferred
COMPETENCIES:
Strong leadership experience
Team player / excellent communication skills with its team, colleagues, matrix entities within the company and within the Adama Group
Take initiative for responsibilities to determine scope of work, steps require to complete, etc.
Strong Microsoft office skills; most importantly Microsoft Excel and Microsoft PowerPoint
Ability to take the initiative to identify opportunities to support commercial excellence
An essential element of Control Solutions, Inc.
(CSI) culture is our commitment to diversity.
CSI is an Equal Opportunity/Affirmative Action Employer.
We consider applicants, and make all employment decisions, without regard to race, color, religion, creed, gender, national origin, age, disability, marital or veteran status, or any other legally protected status.
We are committed to recruiting and retaining the best talent in our industry.